Jakarta Communication, Informatics and Statistic (Kominfotik) Agency once again holds Jakarta Public Relation Award 2024.

We want to emphasize the importance of creativity and innovation

Acting Jakarta Diskominfotik Head, Sigit Wijatmoko, said the award carries theme ' Jakarta Public Relations with Global Competitiveness'. The role of public relations has become very strategic in shaping Jakarta's image and reputation as a global city in the rapid globalization and digitalization era.

"We want to emphasize the importance of creativity and innovation in every product and communication action produced by public relations personnel on Jakarta Provincial Government," he said.

Sigit added that AHJ 2024 is a real manifestation of a joint commitment to continue to develop and strengthen the role of public relations within the Jakarta Provincial Government, Regionally-Owned Enterprises (BUMD), and all employees within the Jakarta Provincial Government.

"This activity is to provide awards for public relations performance to Regional Apparatus, Regional-Owned Enterprises, and employees within the Jakarta Provincial Government. The Jakarta Public Relations Award also aims to foster a positive competitive spirit in the field of public relations, provide space and opportunities for improving the quality and creativity of public relations work, and strengthen the role of public relations within the Regional Apparatus, Regional Apparatus Work Units, and Regional-Owned Enterprises of Jakarta Province," he added, as quoted from Jakarta Provincial Government's press release.

Sigit assessed that in the current digital and globalization era, the role of public relations is increasingly crucial. Key to building trust and reputation is taken from the ability to communicate effectively and create a positive image.

"Public relation, in the context of Jakarta as a city that continues to develop, has a task that is not only to convey information, but also to build a narrative that highlights Jakarta's potential and achievements on the international stage," he continued.

Sigit hopes enthusiasm and motivation to continue to innovate and work in the field of public relations can be advanced through this award.

"This is a momentum for us to learn from each other, share experiences, and strengthen synergy between us all," Sigit stated.