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Disparbud Gandeng Swasta Lakukan Promosi Bisnis Pariwisata

Disparbud Opens Cooperation Through Jakarta Tourism Business Forum

Jakarta Tourism and Culture Department (Disparbud)'s strategy in order to promote Jakarta's tourism is by cooperating with tourism private companies through Jakarta Tourism Business Forum (JTBF) event.

It involves many potential travel agencies from 27 cities in Indonesia

For information, Jakarta Tourism Business Forum is business-oriented promotional event held by Disparbud to connect Jakarta tourism industry with local travel agencies in different regions. This event is held alternately in Pekanbaru, Palembang, Banjarmasin, Solo and Bali.

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"On June 24-25, JTBF was held in Pekanbaru. Next, it is also held in Palembang on June 26-28. It involves many potential travel agencies from 27 cities in Indonesia," stated Jakarta Disparbud Head, Edy Junaedi through press conference on Tuesday (6/26).

Through this event, his side wants to improve its partnership with travel agents and create business contract in form of Table Top or Business to Business (B2B) cooperation.

Besides travel agencies, his side is also targeting to capture the market potential of private companies and government offices in five big cities where JTBF is held.

There are 83 Jakarta tourism industries in various business fields, such as hospitality, airlines, tourist attractions, and travel agencies who are participating in JTBF, especially on this June and July.

"Participants of Jakarta Tourism Business Forum can join this event for free," he added.

According to him, synergy between Jakarta and private business sector in tourism promotion must continue to support tourism sector in driving economic growth in Jakarta.

"The hospitality, security and comfort that tourists experience in Jakarta turns into a good memory that can be told to the others or become their motivation to return to enjoy Jakarta, the multicultural metropolitan city," he said.

In the other hand, Jakarta BPD PHRI, Krishnadi welcomes Jakarta Disparbud's efforts in supporting tourism industry by implementing integrated promotion such as Jakarta Tourism Business Forum amidst the current trend of online travel agencies (OTA).

"But we are still wanting direct communication with travel agencies in regions to discuss about travel products and benefits they can get through this cooperation," he expressed.

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