City Receives Award for Facilitation of MSME Brand Registration Achievement

The Jakarta Provincial Government won an award for its support in facilitating SME product registration in 2022 and 2023.

The use of brands is very supportive in the creative industry

This award was given at the Closing of the Brand Thematic 2023 and the Declaration of the Geographical Indication 2024 at the Brand Festival 2023.

It was officially handed over by Law and Human Rights Minister, Yasonna Laoly to Jakarta Industry, Trade, Cooperatives, Small and Medium Enterprises Agency (PPKUKM) Head, Elisabeth Ratu Rante Allo who attended representing the Acting Governor of Jakarta, Heru Budi Hartono.

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Law and Human Rights Minister, Yasonna Laoly said the use of brands is important to support the creative industry to support competitiveness in the modern market.

"The use of brands is very supportive in the creative industry because it can help 'Self Innovation', namely a form of aesthetic and intellectual innovation which is increasingly important in modern market competition," she uttered, Friday (10/27).

The Jakarta Government was deemed active in facilitating trademark registration for 5,000 registrant MSMEs.